TV Media Coverage 08/09

Air Time Value Details:
(As per the TVC rate card for the channels based on the cost of 30 sec commercial costs.)

Channel                       Coverage                      No. in Min.                          Region                              Airtime Value

Motors TV                       English                          1640                                Europe                             £731.505.60
Motors TV                           DE                               2080                              Germany                           £927.763.20
Motors TV                           UK                               1360                                   UK                                 £606.614.40
BTV                                   Arabic                             200                             Middle East                        £49.869.54   
Al Jazeera                       Arabic                              15                              Middle East                        £16.029.09
Gear One                         Arabic                               60                             Middle East                         £60.160.59
BTV sport                        Arabic                               30                             Middle East                         £14.959.35
VNRs                       English & Arabic                     25                              Middle East                         £29.934.77
V8                                     English                            100                             World Wide                         £113.400.00

Total Airtime Value in GBP                         £2.550.236.54

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Print Media Coverage 08/09

Organised across the Gulf region, the championship attracts drivers from various nationalities.

Arabic Publications                                          -   123   -                                                                        £717.688.57
English Publications                                         -    31    -                                                                        £95.094.02

Total number of clippings 154

Total Print Media Equivalent Value          £812.782.59
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